- Anton Ruckman

- 9 hours ago
- 4 min read
Why Supplier Due Diligence Is Critical Before You Start DFM
Many of the problems people associate with product development — delays, rising costs, quality issues, frustration on all sides — are often blamed on design, engineering, or unrealistic expectations. In my experience, that is rarely where things truly go wrong. More often, the root cause sits much earlier in the process: choosing the wrong supplier.
I didn’t learn this from theory or textbooks. I made a few mistakes that taught me the hard way.
Over the years, working across Asia and Australia, I’ve seen how quickly a project can unravel when the wrong manufacturing partner is involved. Early in my career, I trusted presentations, samples, and promises more than I should have. On paper, everything looked right. In reality, the gaps only appeared once production started — when timelines slipped, quality drifted, and accountability became unclear.

Not all companies presenting themselves as manufacturers actually manufacture in-house. Some are trading companies, some are brokers, and others quietly subcontract work across multiple facilities. There is nothing inherently wrong with this, but when roles are unclear, problems multiply. Communication gets filtered, technical intent is lost, and small issues turn into expensive ones.
Those early mistakes changed how I work. Today, supplier due diligence is something I take very seriously because I’ve lived the consequences of skipping it. Before starting any new project, I want to understand who I’m really dealing with, how long they’ve been operating, what they actually control internally, and how they behave when things don’t go to plan. Referrals matter, but only when they come with honest conversations. A logo on a website means nothing compared to hearing directly from someone who has been through a full production cycle with that supplier.
Samples can be misleading too. A single perfect part doesn’t tell you how a supplier performs under pressure, at scale, or when something goes wrong — because something always does. What matters is consistency, process, and the ability to respond constructively when challenges arise.
If manufacturing is a serious part of your business, visiting the factory should be part of the plan. I strongly believe in budgeting time and money to meet suppliers in person whenever possible. A few hours on a factory floor will tell you more than months of emails and video calls. You see the people, the processes, the quality systems, and very quickly you understand whether you’re dealing with a real manufacturer or a middleman coordinating work elsewhere.
Over time, I’ve built my own internal list of suppliers — some I trust deeply, and some I approach with caution based on past experience. Before every new project, I revisit that list and reassess it. The goal is never to find the cheapest option, but to find the right balance between quality, trust, and cost for that specific product and stage of development.
This is also a major challenge for small and medium-sized design agencies. Quite often, projects begin under tight budgets driven by client pressure to reduce costs early, without fully understanding the downstream impact of those decisions. When corners are cut at the supplier level, problems rarely appear immediately — but when they do, everything starts going south. Timelines blow out, quality drops, and suddenly the entire project feels unstable, even though the real issue was embedded at the start.
This isn’t about pointing fingers or calling anyone out. Every supplier relationship teaches you something. Some lessons are positive, some are uncomfortable, but all of them shape how you work going forward. A few people reading this will probably recognise themselves — and that’s okay. The intent here isn’t blame, it’s transparency, learning, and growth.
One of the biggest lessons I’ve learned is that price is rarely the real cost. Choosing a supplier based mainly on a low quote often leads to higher expenses later — in rework, delays, stress, and compromised quality. Strong supplier relationships are built on transparency, capability, and trust, not just numbers on a spreadsheet.
Good design deserves good manufacturing partners. Taking the time to properly vet suppliers at the beginning of a project has saved me — and my clients — significant time, cost, and frustration. It’s a lesson learned through experience, sometimes painful, but invaluable.
At WOWME, supplier due diligence is not an afterthought. It’s a fundamental part of how I work today, shaped by years on factory floors, in meetings, and through projects that didn’t always go to plan. Because great products aren’t just designed — they’re built by the right people, in the right places, for the right reasons.
Looking ahead to 2026, this approach will move from being good practice to being essential. Supplier strategy and due diligence will come before almost everything else — before speed, before cost-cutting, and even before design execution. Those who treat it as a priority from day one will be the ones who succeed in an increasingly complex and competitive manufacturing landscape.


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